Schedule Instagram photos, Reels and carousels

Select the format that matches the content

These are Cadalio's supported publishing formats. Platform-native music, stickers, effects or interactive elements are not automatically added to an uploaded file. Prepare anything essential in the media itself before uploading.

• Photo: one image for the feed.
• Carousel: two to ten photos or videos, arranged in the intended order.
• Reel: one video, with an Instagram-specific preview.
• Story: one photo or video for an eligible Business account.

Build the post and review it

1. Connect the eligible professional account from Social accounts and confirm the correct profile.
2. Choose Instagram in Create a post, select the format and attach the media.
3. For a carousel, review the entire sequence before saving.
4. Adapt the Instagram caption rather than assuming a caption from another network will fit.
5. Check the crop and preview, then select a date and timezone or publish now.

Keep a consistent feed without repeating every post

Use the calendar to alternate subjects and formats. A week of nearly identical Reels may be easy to schedule but gives followers little variety. Keep recurring themes, then vary the example, opening frame and caption.

Save reusable captions and hashtags where your plan includes templates. Treat them as a starting point and review each post's wording. Bulk scheduling can prepare a batch; each destination still needs its own valid format and settings.

Check account access and the publishing result

Meta app approval, professional-account eligibility and granted permissions determine availability. If a connection is unavailable because approval is pending, keep the content as a draft until that connection is enabled.

After publishing, check the Instagram destination's result. Analytics show the measures returned by the platform, so a missing metric should not be treated as zero engagement. Reconnect an expired account before attempting the next scheduled post.